Plus Size Is In on Fashion and Beauty PR Scene

This may be the year that plus size models make a real PR statement. Pleasantly plump beauties are gracing covers and getting lots of attention. The future may hold that traditional paper thin models may receive threats when competing with plus size models.

The most buzzed plus size PR campaign is from V magazine who proves big is in and beautiful. The magazine features double digit dress size models in sizzling hot bathing suites, hip-hugging jeans and revealing only their birthday gifts (nothing at all!).

“I loved the opportunity to show that you can be beautiful and sexy outside the narrow interpretations that normally define us,” said photographer Solve Sundsbo, who snapped the models for V.

I must admit these women are smoking hot in a really big way.

Can Jay Leno Use Funny PR to Save Show?

Jay Leno is pulling a funny PR move and it just may be his saving grace. However, media outlets have already counted him out. On Thursday night the media starting reporting that NBC was planning to put Leno’s 10 P.M. talk show on hiatus because of struggling ratings. Now we learn that Jay got PR skills!

What did Jay do? Well, he did what any funny man would do and made jokes about the show being canceled.

"As you may have heard, there's a rumor floating around that we were canceled. ... I heard it coming in this morning on the radio," Leno said. "So far, nobody's said anything to me, but if we did get canceled, it'd give us time to maybe do some traveling. In fact, I understand Fox is beautiful this time of year."

The much needed publicity will surely draw some eyeballs to watch his show. After all Leno reminded us just how funny he really, really is. Funny PR can work even in bad press situations.

If Jay Leno’s show is canceled he can

A. Work for Bristol Palin’s PR firm
B. Launch his own PR firm like Bristol Palin
C. Manage PR for the Twitter page @WackoJackoPR

His options are limitless.

Watch The Jay Leno Show weekdays 10/9c

Sandra Bullock the Hottest Female Celebrity in Hollywood

Sandra Bullock has always enjoyed being on Hollywood’s A-List. However, two hit movies during an economic recession prove Bullock is a sustainable celebrity brand. No matter the economy climate Bullock is a surefire win.

According to PEOPLE, Bullock's acclaimed film The Blind Side became the first movie in history to pass the $200 million mark with only one top-billed female star, Variety reported Tuesday. In its seventh week, the film earned $208.5 million in box office sales.



None of Bullock's past films in which she was the only star actress hit $200 million in sales, Variety reported. It's not even a record Reese Witherspoon, Julia Roberts, Meryl Streep or Angelina Jolie can lay claim to.

Bullock was the big winner at the recent People's Choice Awards 2010. She won the favorite movie actress award, while her blockbuster, "The Proposal," won favorite movie comedy; her male counterpart was Johnny Depp, who also earned the favorite movie actor of the decade.


Who can dispute that Bullock is Hollywood’s top female celebrity!

Is A Bristol Palin Handling Your PR?

Okay, I have seen all the bad news reports mocking Bristol Palin and her new PR firm. Let me be the first to congratulate Bristol for selecting such a wonderful career choice. While many news sources are questioning Bristol’s ability to actually perform as a PR professional, don’t knock the Palin team just yet. I predict in the future the world will come to respect Bristol as a household name in the PR industry.

Bristol’s new firm is called BSMP LLC which represents her brand name Bristol Sharon Marie Palin.

“Bristol Palin naming her company BSMP LLC is one smart PR power move,” stated CR Cataunya Ransom lead publicist for Mosnar Communications, Inc.

While some may laugh at the thought of Bristol being a PR pro, consider that she also has one of the hottest names to toot her PR horn. Yep you guessed it Mom Sarah Palin, political sensation and best selling book author. Just on the Palin name alone Bristol will score big accounts.



Many times people elect to go with PR firms for their big names. Often to find out that a new college grad or someone just like Bristol is handling their account. In respect to Bristol she is already the spokes model representing Candie’s Foundation. So her PR future is looking really bright.

Find Out If Google Considers Your Blog Related in Key Search Words

Most companies have recognized the importance of having a blog. Not just businesses even celebrities, brands, experts and so on see the value potential of having a blog. Today blogs have grown into major media outlets.

While you may have started blogging to drive traffic to a website, now your focus may have shifted to drive traffic to a blog. So many people are searching for solutions to drive more traffic to their blogs, using SEO, advertising etc. The more eyeballs the more valuable the blog. PR is what builds the credibility of a blog!

A goldmine to attract a larger audience is to index your blog in Google Blog search results. What is your blog known for? Those would be the key search words you would like people to enter when searching Google Blogs.

Search Google Blogs to see what key search words relates to your blog, click here

Example: key search words on Google Blogs


Atlanta Luxury?

Related Blogs: Top Atlanta Luxury - http://www.topatlantaluxury.com/

Is Burj Khalifa a More Marketable Name for World’s Tallest Skyscraper?

While the name Burj Dubai is no more and the new name for the World’s tallest skyscraper was renamed Burj Khalifa actually Burj Khalifa Bin Zayed to be exact after the president of the United Arab Emirates.

At 2,717 feet Burj Khalifa is safely the world’s tallest skyscraper and opened today. This was certainly a smart branding strategy for name recognition and very marketable solution to build credibility.

"I now officially announce the opening of the Burj Khalifa Bin Zayed," the ruler said at the opening ceremony of the tower that has been developed by Emaar Properties (EMAAR.DFM).

2010 Five Smartest PR Moves and Trends to Start Now

Rethinking what PR strategy you should take for 2010? One thing for sure public relations should be a top priority this year for every brand, business, expert, and so on. However, there are some new rules of PR that will require you to make smart moves. That is if you want to be successful at using top media to reach target audiences.

Why is it so important to reach target audiences using major media outlets? Generally, media outlets such as television, radio, blogs, newspapers, magazines, social media networks, etc have massive followings. The topics and subjects featured is a guideline to determine if the media outlets would be a fit to connect with desired target audiences.

You want to focus this year on building more brand awareness and credibility. Connecting with target audiences through top media outlets is an organic method of communications. This enhances brand loyalty and influence to create a demand.

So which PR trends and predictions for 2010 will help skyrocket your publicity exposure? Here is my list of 2010 Five Smartest PR Moves and Trends to Start Now

Value Awareness

The urgency to build value awareness will grow. Establish brand value with a clear message that communicates what you represent. Value awareness reveals quality and superiority.

Branded Exposure

The biggest trend to watch will be branded exposure. Expect to see more branded content in a big way. Giving target audiences what they seek as interests through branded exposure. In social media networks even short URLs are being branded.

Real-time Exposure

All PR initiatives will be on targeting Google for real-time exposure in search results. This new practice makes it necessary for all press releases to be newsworthy, thank God! Even blog posts, Facebook announcements, Twitter tweets, etc need to be interesting enough to attract buzz in real-time. This is the best thing to ever happen in PR history, the playing field is officially leveled.


Social Engagement !!!!

Social engagement will be the biggest focus for promotions. Social media networking is now considered a serious business strategy. It will be imperative to engage social media audiences for influence and brand awareness. Hint, how many friends and followers you have really, really matters today.

Event Effect

The Tiger Woods approach totally changed the game on how celebrity star power will influence brand loyalty. New trends will be to create events that leave lasting effects to influence brand loyalty. Now is an excellent time to even select a nonprofit event to raise awareness to support a charity cause.

Good luck with incorporating these five smart moves to jumpstart your PR campaigns.

If you would like some consulting advice on how to launch a smart PR plan please feel free to email me in confidence at postmaster@mosnarcommunications.com .